Blend 45 celebrates 45 years of pioneering innovations

When it comes to coffee, no other brand has been able to successfully entice and excite the Pinoy palate than Universal Robina Corporation’s (URC) Blend 45. With 45 years of pioneering innovations that ushered many firsts for the Philippine coffee industry, Blend 45 has figured into the lives of generations of Filipinos who grew up enjoying its trademark sweet taste that’s distinctly Pinoy. And as it celebrates its 45th anniversary this year, Blend 45 marks a milestone in providing consumers with the perfect cup of coffee that has become a much-loved staple in the lives of millions all over the country.

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