Universal Robina Corporation’s (URC) newly launched Food Trucks recently joined Dynamic Teen Company’s (DTC) push for change in the third year of Kariton Revolution.
“We have always believed in Kuya Ef’s (Efren Peñaflorida) advocacy to spark volunteerism and ignite a positive change in the nation. Thus, we want to show our support by committing to Kariton Revolution,” says URC VP and Group Marketing Head, Edwin Totanes “To stay aligned with the event’s concept ’roll, push and make a change,’ our new food trucks joined the parade, all for that one goal of making a difference,” he adds.
URC’s Jack ‘n Jill and C2 food trucks gave out various URC treats during the Kariton Karavan (Parade of Pushcarts). The recently launched food trucks along with a sampling booth also offered snacks and drinks during the event held right after the parade.
With the theme Kabataan, Tulak Pag-asa sa Pag-ahon, DTC – an organization headed by CNN Hero Efren Peñaflorida and his mentor Harnin Manalaysay – geared up and pushed to ignite a spark of generosity by gathering relief and support for the survivors of Typhoon Yolanda. URC likewise supported this with products.
Kariton Revolution started with the Kariton Karavan (Pushcart Parade) which was followed by a program hosted by DJ Laila Chikadora (Jessica Asis); and an awarding ceremony on the afternoon where the winners of Kariton contest were awarded with prizes including URC products.