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October 25, 2004: "Jack n’ Jill Chiz Curls’ Curlette Craze"

She’s adventurous, fun loving and “corn puff-crazy.” And her name’s Curlette! With her golden yellow ponytail, her bright blue jumpsuit and matching visor, she’s a real standout in any crowd. Add to that her sunny disposition, evident in her sparkly voice and warm brown eyes and you’ll realize just how lovable she is. No wonder children are drawn to Curlette and her beloved Jack n’ Jill Chiz Curls.

This one-of-a-kind gal is the ideal playmate for lively and spirited kids. She’s game for anything especially when it comes to adventure. In fact, Curlette’s uncontainable love for curls has enabled her to cross galaxies just to share the goodness of her favorite treat. It was during one of these adventures that she discovered the planet Cheesotopia –and there, she first fell in love with the yumminess of cheese. Since then, she’s been addicted to the puffy-corn-curl-in-creamy-cheddar-cheese richness of Jack n’ Jill Chiz Curls!

Join Curlette and her rather clumsy but equally fun loving sidekick Curlo, as they take on more adventures in the future. Be with her as she discovers lost cities, time travels to ancient civilizations, hyper-warps to parallel universes and even reaches uncharted regions. And witness how Curlette accomplishes her quest to share her “flavorite” treat, Jack n’ Jill Chiz Curls!

Both will travel to distant planets to share their beloved Chiz Curls, and to invite kids from everywhere to believe in kid power – the ability of every kid to take on adventures of his own.

The good news is that you’ll never have to look far to find them. Every time you open a pack of Jack n’ Jill Chiz Curls, the adorable Curlette comes to life! Your favorite cheese treat now comes in an all-new packaging which features the cheery Curlette. Your bright-eyed friend eagerly awaits the many adventures you’ll have together. So don’t keep her waiting, grab a pack of Jack n’ Jill Chiz Curls today!